I love a good custom invitation project! This one is a bit different from what I usually design, which makes it a ton of fun and a good challenge. The LA couple I’m working with is planning a 70s themed wedding, and wants to incorporate white-on-white texture, metallics, velvet, and a touch of whimsy, while staying elegant. Today I’m sharing a few of the save the date concepts from our first round of proofs.
The first option I designed was a minimal, white card with a 70s inspired ball serif font, printed in magenta foil. For the envelope liner I suggested a bold marbled pattern. Marbling is classic but on trend, and this particular pattern has a psychedelic feel — perfect!
The second concept I designed incorporated tie-dye, but it feels classy paired with silver foil for the text and a metallic silver envelope liner. (Don’t you want to be invited?!)
The couple is taking inspiration from runway star patterns. I based this save the date design on a Valentino dress, and planned to use silver foil for the text and a few of the stars.
When working on custom projects, it’s fun to throw a wild card into the mix! This one used a psychedelic-feeling tie-dye pattern that reminded me of a night sky, along with hand-drawn text based on 70s concert posters, printed in silver foil.
In the end, we decided to go a completely different direction. I’ll be excited to share this project after the wedding!